{"id":89710,"date":"2021-11-20T01:21:48","date_gmt":"2021-11-20T00:21:48","guid":{"rendered":"https:\/\/radioljubuski.ba\/?p=89710"},"modified":"2021-11-20T01:21:49","modified_gmt":"2021-11-20T00:21:49","slug":"sum-zatvorena-trodenvena-konferencija-pr-media-days-mostariensis","status":"publish","type":"post","link":"https:\/\/radioljubuski.ba\/index.php\/2021\/11\/20\/sum-zatvorena-trodenvena-konferencija-pr-media-days-mostariensis\/","title":{"rendered":"SUM: Zatvorena trodenvena konferencija ‘PR & Media Days Mostariensis’"},"content":{"rendered":"\n

Tre\u0107i i posljednji dan PR & Media Days Mostariensis, konferencije \u010dija je ovogodi\u0161nja tema bila ”Popular culture”, sastojao se od Sekcije Mediji unutar koje su gledatelji prijenosa putem Sveu\u010dili\u0161ne televizije SUM TV imali priliku \u010duti pet izlaganja.<\/p>\n\n\n\n

Prvo izlaganje odr\u017eao je profesor sa Sveu\u010dili\u0161ta u Torontu Marcel Danesi koji je prezentirao temu ”Predstavljanje klimatskih promjena u popularnoj kulturi: Pro\u0161lost i sada\u0161njost”.<\/p>\n\n\n\n

Temu ”Popularna kultura i semiotika” izlo\u017eio je profesor sa Sveu\u010dili\u0161ta u Zagrebu Danijel Laba\u0161, a potom su uslijedila dva izlaga\u010da sa Sveu\u010dili\u0161ta Plymouth Marjon. John Deane O’Keeffee je predstavio temu ”Ubojstvo Jamieja Bulgera: trajna medijska neuroza”, dok je Mike Baker prezentirao temu ”Sje\u0107anja s moje postelje: studija slu\u010daja u pou\u010davanju empatije studentima novinarstva”.<\/p>\n\n\n\n

Posljednje izlaganje Sekcije Mediji, ali i cjelokupne konferencije, odr\u017eala je docentica sa Univerziteta u Sarajevu Sarina Baki\u0107 koja je izlo\u017eila temu ”Popularna kultura i kulturni populizam”.<\/p>\n\n\n\n

Zaklju\u010dke \u0161este me\u0111unarodne znanstveno-stru\u010dne konferencije PR & Media Days Mostariensis iznio je predsjednik Organizacijskog odbora konferencije Marijan Primorac.<\/p>\n\n\n\n

Na temelju izlaganja i panel-rasprava, Organizacijski odbor Konferencije utvrdio je ukupno \u0161est zaklju\u010daka:<\/p>\n\n\n\n

– Strate\u0161ko upravljanje me\u0111unarodnim odnosima s javno\u0161\u0107u temelji se na istra\u017eivanju i razumijevanju razli\u010ditih kultura, kulturnih obrazaca i komunikacijskih praksi potrebnih za razvijanje interkulturalne komunikacijske kompetencije.<\/p>\n\n\n\n

– Sinergija meke mo\u0107i i planirane komunikacijske aktivnosti odnosa s javno\u0161\u0107u olak\u0161ava dr\u017eavama predstavljanje njihovih kulturnih vrijednosti i omogu\u0107ava u\u010dinkovitije upravljanje nacionalnim imid\u017eom.<\/p>\n\n\n\n

– Masovni mediji u popularnoj kulturi istra\u017euju raznolikost na\u010dina na koji su mediji uklju\u010deni u na\u0161e \u017eivote \u2013 u institucionalnim, ekonomskim, socijalnim, kulturnim i povijesnim aspektima.<\/p>\n\n\n\n

– Mediji svojim produkcijskim sadr\u017eajima promoviraju popularnu kulturu \u010dine\u0107i pojedine njezine komponente dru\u0161tveno prihvatljivima, po\u017eeljnima i o\u010dekivanima. Tako korigiraju i mijenjaju dru\u0161tvenu svijest o odre\u0111enim pojavama i fenomenima u suvremenome svijetu.<\/p>\n\n\n\n

– Nogomet kao najpopularniji sport u svijetu vrlo brzo prihva\u0107a nove tehnologije, navija\u010dki tokeni predstavljaju potpuno novi na\u010din interakcije izme\u0111u navija\u010da i nogometnih klubova, stoga se sa sigurno\u0161\u0107u mo\u017ee istaknuti kako je budu\u0107nost u nogometu, ali i u sportu op\u0107enito, virtualna.<\/p>\n\n\n\n

– Karakteristike koje film kao komunikacijski kanal nogometnih klubova mo\u017ee ispuniti jesu informativna, emotivna, dokumentaristi\u010dka i marketin\u0161ka, stoga ga treba smatrati va\u017enim dijelom komunikacijske strategije.<\/p>\n\n\n\n

Primorac je najavio i odr\u017eavanje sedme po redu PR & Media Days Mostariensis konferencije \u010dija \u0107e radna tema glasiti ”Sport, Media & PR Convergence\/Odnosi s javno\u0161\u0107u, mediji i konvergencija odnosa s javno\u0161\u0107u”, priop\u0107ili su sa Sveu\u010dili\u0161ta u Mostaru.<\/p>\n\n\n\n

Izvor:pogled.ba<\/p>\n","protected":false},"excerpt":{"rendered":"

Tre\u0107i i posljednji dan PR & Media Days Mostariensis, konferencije \u010dija je ovogodi\u0161nja tema bila ”Popular culture”, sastojao se od Sekcije Mediji unutar koje su gledatelji prijenosa putem Sveu\u010dili\u0161ne televizije SUM TV imali priliku \u010duti pet izlaganja. Prvo izlaganje odr\u017eao je profesor sa Sveu\u010dili\u0161ta u Torontu Marcel Danesi koji je prezentirao temu ”Predstavljanje klimatskih promjena […]<\/p>\n","protected":false},"author":2,"featured_media":89711,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"h5ap_radio_sources":[],"footnotes":""},"categories":[1],"tags":[],"class_list":["post-89710","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bihiregija"],"yoast_head":"\nSUM: Zatvorena trodenvena konferencija 'PR & Media Days Mostariensis' - RADIO LJUBU\u0160KI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/radioljubuski.ba\/index.php\/2021\/11\/20\/sum-zatvorena-trodenvena-konferencija-pr-media-days-mostariensis\/\" \/>\n<meta property=\"og:locale\" content=\"hr_HR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SUM: Zatvorena trodenvena konferencija 'PR & Media Days Mostariensis' - RADIO LJUBU\u0160KI\" \/>\n<meta property=\"og:description\" content=\"Tre\u0107i i posljednji dan PR & Media Days Mostariensis, konferencije \u010dija je ovogodi\u0161nja tema bila ”Popular culture”, sastojao se od Sekcije Mediji unutar koje su gledatelji prijenosa putem Sveu\u010dili\u0161ne televizije SUM TV imali priliku \u010duti pet izlaganja. 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